Tuklasrum
Visual Identity + Graphic Design
Visual Identity + Graphic Design
Tuklasrum is an online learning community for online learners and educators that will be launching soon. Some programs that they're going to be looking into are free self-paced tutorials, online teaching guides, and an online "coffee shop" for students.
During the initial discussion with the client, they reiterated that they don't want to look like a conventional education institution or organization. They asked to veer away from using symbols like books, pencil, brain, and a lightbulb.
It was pretty challenging to come up with a logo for an education platform without using the generic symbols. The direction was to be vibrant and bold yet stay inclusive and familiar.
